Agencies deal with a single counterpart for both airline and hotel product — one contract, one settlement, one team that answers the phone.
Nowara holds direct BSP and consolidator agreements, so partner agencies book net fares instead of chasing marked-up retail pricing.
We contract room allotments directly with properties across the region, then release that inventory to agencies at wholesale rates.
Beyond travel, Nowara sources and trades general merchandise for hospitality and corporate clients — from hotel FF&E to bulk procurement — settled through the same Nowara account.
Beyond travel, Nowara sources physical product for hospitality and corporate clients — quoted to order.
Nowara General Trading was set up in Dubai to close a simple gap: travel agencies needed one reliable counterpart for both airline seats and hotel rooms, instead of juggling dozens of separate contracts.
Today the desk holds direct agreements with airlines and hotel groups across the region, and extends that same sourcing and settlement discipline into general trading for hospitality and corporate buyers.
Airline consolidation and hotel allotments across the following markets, with more added as agency demand grows.
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